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Our point-and-shoot auto-focusing camera
Frames inspired by Bowie’s aesthetics
8 (of 10) unique Bowie frames per pack
For those who like to catch life as they live it, there's the Polaroid Now. Equipped with autofocus and double exposure, it’s an easy-to-use, point-and-shoot instant camera that creates dreamy, artistic shots on the fly. Fire it up with a pack of special edition Bowie i-Type film, and you've got everything you need to get out there and capture that rebellious energy that lives on, today.
Please note: Our new branding is out, so you will receive the camera with our new branding.
Unique, iconic Bowie film
There are 10 unique frames, all inspired by the iconic artwork and imagery of classic David Bowie albums. Each pack includes 8 of the 10 frames. Experiment and explore with them to see how each frame works with your subject.
Perfect for capturing 'Bowie-ness'
It's a rebellious energy that lives on. A defiance. A do-what-you-want-ness. A chameleonic, constantly re-inventive attitude. To help inspire you, read on to see how certain artists have captured Bowie-ness.
To get the most out of your Polaroid Now camera, you need to know your camera. Here’s Hatti, our in-house photographer, to take you through every feature.
Built-in double exposure
Two frames in one Polaroid shot. Dreamy, artistic, it adds a new dimension to your photography.