Instantly sharing life’s special moments is what Polaroid’s legacy and heritage are all about
Print Any Digital Image Instantly With the Polaroid Zip Mobile Printer
Polaroid packages instant printing in a pocket-sized device allowing consumers to easily print their photos from any Bluetooth enabled smartphone or tablet
Ridgefield Park, NJ-January 5, 2015 – Polaroid, the brand that created the first social network by enabling consumers to instantly print and share images, is now offering that same sharing experience to today’s mobile generation, with the launch of the Polaroid Zip mobile printer.
The Polaroid Zip mobile printer pairs wirelessly to any smartphone or tablet and using a dedicated mobile app available for both iOS or Android, will allow users to instantly print 2x3 inch color photos from virtually any image on their Apple or android device.
“Instantly sharing life’s special moments is what Polaroid’s legacy and heritage are all about, ” said Scott W. Hardy, President and CEO of Polaroid. “Our smartphones are always with us and have become an important device consumer’s reach for to capture life’s most memorable moments. Some photos are uploaded to social networks and shared with others digitally; however, there will always be a need to share and show actual “physical” photos. The new Polaroid Zip mobile printer doesn’t just streamline and simplify the process it makes it as much fun as sharing an image online. That’s why we’re excited to bring the "updated” version of the Polaroid experience to a generation of consumers known for always being on-the-move.”
Engineered To Fit In A Pocket, Designed To Fit All Lifestyles
Approximately the size of a smartphone, the Polaroid Zip mobile printer weighs just 186g (.41lbs) and can be taken anywhere. The device measures 2.91” x 4.72”, just less than one inch thick and boasts a striking high-gloss finish augmented by the iconic Polaroid Color Spectrum logo. Despite it’s wealth of features, the only physical control is a power button which has been seamlessly integrated into the unit’s boldly simple design. The Polaroid Zip mobile printer features a free app for iOS and Android and connects to mobile devices via Bluetooth 4.0 or NFC.
These dedicated apps are full-featured and give users the ability to truly express their creativity and enhance their prints. Users can capture a photo or select and edit an image from their gallery, applying a wide range of creative filters, effects and controls, including:
- Enhancements to brightness, contrast, saturation and tint as well as 12 color filters including sepia, retro and HDR.
- A collage mode that allows users to feature up to 9 images on one single print.
- The ability to draw in various colors using the paint mode as well as the use of frames, stickers, stamps, emojis and animations to make the image stand out.
- A unique business card creator allows users to choose from several templates and add in their image and personal info for a creative leave behind.
- The option to make edits private and only viewable using the app’s secret view mode. Secret view will print the original photo with an individual QR code that, when scanned, will reveal the final image complete with add-ons and creative effects.
ZINK Zero Ink® Printing
The new Polaroid Zip mobile printer uses the revolutionary ink-free Zero Ink Printing technology developed by ZINK Imaging. The key to the ink-free system is the patented ZINK Paper®, an advanced composite material embedded with cyan, yellow and magenta dye crystals and with a protective polymer overcoat. Before printing, the dye crystals are colorless making ZINK Paper® look like regular white photo paper. The ZINK-enabled Printer uses heat to activate and colorize these crystals. The result is full-color, high quality, long-lasting and smudge-proof images without ink cartridges, ribbons or toner.
The 2X3 inch photo prints in just under a minute so consumers can share that physical photo with their friends and family. Additionally, because the ZINK paper is adhesive backed the photo can be used as a sticker as well. The Polaroid Zip mobile printer includes an internal, rechargeable lithium-ion battery that’s capable of printing up to 25 ZINK photos on a single charge.
The Polaroid Zip mobile printer will be on display at CES 2015 at the Polaroid booth in the Central Hall of the Las Vegas Convention Center #13614.
The Polaroid Zip mobile printer will be available this Spring and retail for $129.99. For more information, please visit www.polaroid.com.
R&J Strategic Communications