Polaroid Action Team Adds World Champion Wakeboarders
Harley Clifford and Julian Cohen Ride, Capture and Share in Style with Polaroid Action Cameras
Ridgefield Park, N.J. – January 6, 2014 - Polaroid is pleased to announce the addition of world champion wakeboarders Harley Clifford and Julian Cohen to the Polaroid Action team. Clifford and Cohen will help promote the Polaroid line of mountable hi-definition sports action cameras including the XS80, XS100 and the XS100i.
“We are thrilled to be adding these two highly accomplished and exciting athletes to our Polaroid Action team,” said Scott W. Hardy, President and CEO of Polaroid. “Because of incredible talents like Harley Clifford and Julian Cohen, we are able to showcase just how clearly our action cameras capture even the most exhilarating moments. It has been our goal at Polaroid to bring images to life, and by joining forces with our team of action sports athletes, we are able to deliver.”
Since starting his professional career in 2009 and winning the Pro Tour in his rookie season, Harley has won every award and accolade there is to win in the sport of wakeboarding. He now chases an “endless summer” where he spends six months in Australia and six months in America utilizing the wakeboard-ready weather. In a short time, Harley has taken the action-sports world by storm and has no plans of stopping anytime soon.
“I am thrilled to be included on the Polaroid Action team,” said Clifford. “I rely heavily on photo and film to help perfect my motions and Polaroid action cameras capture even my wildest of tricks. I am honored to be part of this prestigious team.”
“I can always be seen with a camera in hand,” Cohen commented. “So after trying the new Polaroid sports action cameras and seeing how fun and easy they are to use, I knew I wanted to be part of this extraordinary team.”
The Polaroid Brand
Polaroid is one of the most trusted, well-respected and recognizable brands with a rich 75 year history beginning with Polaroid instant film. Our range of products include instant and digital still cameras, high-definition and mountable sports video cameras, tablets and flat-screen TVs that deliver the fun, instant gratification and value for which the brand has long stood. Today, the Polaroid Classic Border Logo rooted in our beginnings of instant photo sharing serves to designate genuine Polaroid branded products. For more information, visit http://www.Polaroid.com.
Polaroid, Polaroid & Pixel, Polaroid Color Spectrum and Polaroid Classic Border Logo are trademarks of PLR IP Holdings, LLC, used under license.
R&J Strategic Communications