Everyone Loves Instant, Especially in Fun Colors
Polaroid Brings Back Red Pic-300 Instant Camera in Time for the Holidays
Ridgefield Park, N.J. – November 5, 2013- Polaroid,
the 75-year-old brand synonymous with instant imaging, sharing and fun,
is bringing back the red Pic-300 Instant Analog Camera due to popular
demand. Consumers love the ability to instantly print and share credit
card size images, and the Polaroid Pic-300 will make the perfect gift
for the holiday season. The Pic-300 is available in blue, purple, black
and now red allowing consumers to pick a color that best suits their
style and personality.
“Instant photography has always been about creativity and self-expression, and Polaroid continues to be at the forefront of this trend by delivering cameras that are fun and easy to use,” said Scott W. Hardy, President and CEO of Polaroid. “At Polaroid, we embrace the color spectrum as part of our heritage, and expanding the available color options for one of our classic instant cameras will allow consumers to better express their individual personalities and sense of style.”
The Polaroid Pic-300 camera is available at amazon.com, target.com and many other fine retailers and will have an MSRP of $69.99.
C&A Licensing, LLC is a leading manufacturer and reseller of digital cameras, camcorders, and related accessories in the consumer electronics marketplace. Headquartered in Ridgefield Park, N.J., C&A is the authorized Polaroid licensee for camera accessories, mountable sports video cameras, DIY home IP security cameras and the instant digital camera line. C&A acquired Ritz Camera and Image LLC, and now operates thirteen photography retail destinations across the country, the online photo specialty site, Ritzpix.com and the ritzcamera.com, wolfcamera.com and ritzcameraandimage.com websites. For more information, please visit http://www.camarketing.com.
R&J Strategic Communications