The Polaroid Socialmatic™ Camera to Debut in 2014
"We are very excited about the partnership with Socialmatic and the pending launch of this remarkable camera," said Scott W. Hardy, President and CEO of Polaroid. "Polaroid was the original social network: allowing people to instantly capture, print and share life’s moments in a way that had never been possible before. This relationship with Socialmatic allows Polaroid to come full circle and once again allow people to capture and share images in ways that are only possible with a Polaroid camera in their hands.”
"We are proud to join forces with the iconic Polaroid brand to introduce this new generation of instant products to the market," commented Antonio DeRosa, CEO of Socialmatic™ LLC. "Combining the Polaroid heritage with our new social network technology and the ZINK Technology, we can introduce a unique and innovative camera to consumers."
C&A Licensing, an authorized Polaroid Licensee will produce and distribute the camera, which is slated to arrive in the fall of 2014. Additional specifications including pricing will be available in the coming months, and the Polaroid Socialmatic instant digital camera will be on display at the Polaroid booth #13613 at CES January 7-10 in Las Vegas. For more information, please visit www.polaroid.com/socialmatic or www.social-matic.com.
Polaroid is one of the most trusted, well-respected and recognizable brands with a rich 75 year history beginning with Polaroid instant film. Our range of products include instant and digital still cameras, high-definition and mountable sports video cameras, tablets and flat-screen TVs that deliver the fun, instant gratification and value for which the brand has long stood. Today, the Polaroid Classic Border Logo rooted in our beginnings of instant photo sharing serves to designate genuine Polaroid branded products. For more information, visit http://www.Polaroid.com.
Polaroid, Polaroid & Pixel, Polaroid Color Spectrum and Polaroid Classic Border Logo are trademarks of PLR IP Holdings, LLC, used under license.
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