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Polaroid Signs Licensing Agreement for Polaroid® Home Electronics in Latin America

Posted: Jun 08, 2010

MINNEAPOLIS – June 8, 2010 – Polaroid today announced the signing of a five-year exclusive licensing agreement with AMW Latin America (AMW LA), a manufacturer and distributor of consumer electronics in 25 countries across Latin America. Under the terms of the agreement, AMW LA will develop a wide range of Polaroid-branded home electronics including standalone and portable TVs, home theater systems and DVD and Blu-ray players as well as home theater accessories. Polaroid products from AMW are initially expected to contribute an estimated $300 million in sales in the next four years.

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